Data Privacy Notice

Last Updated: April 9, 2024

Eterneva, Inc., (“Eterneva,” “we,” “us,” or “our”) respects your privacy. This Privacy Notice describes the processing of Personal Information (defined below) that is provided, collected, or disclosed in the course of providing our products or services to you (“Services”) and on the websites, applications, social media pages, other platforms that link to this Privacy Notice. It also describes rights you may have under applicable laws.

1. Personal Information We Collect

We may collect a range of Personal Information. “Personal Information” means information that uniquely identifies, relates to, describes, or is reasonably capable of being associated with or linked to you.

The types of Personal Information we collect may include:

  • Contact Information – If you submit an inquiry, register for an account, or provide information on or through our Services, we may collect your contact information. This may include your name,  address, email address, demographic information, and phone number.  
  • Commercial Information – If you submit an inquiry, purchase a product, or provide information on our websites, we may collect commercial information including information about purchases such as your financial information. This also includes information about your loved one like their name, relationship to you, their obituary and date of passing, and your contingent beneficiary.
  • Usage Information – When you use our website, we may automatically record information, including your Internet Protocol address (IP Address), geolocation of your device, browser type, referring URLs (e.g., the website you visited before coming to our website), domain names associated with your internet service provider, and any other information regarding your interaction with our website.
  • Communication Information – We may collect Personal Information contained within your communications with us, including audio, electronic, or visual information, screen sharing views, and any files provided to us via email, chat functionality, social media, telephone, or otherwise. Where permitted by applicable law, we may collect and maintain records of calls and chats with our agents, representatives, or employees via message, chat, post, or similar functionality.

2. How We Collect Personal Information

  • Directly From You – We collect Personal Information that you provide to us, forexample, if you choose to contact us, request or purchase Services orinformation from us, or sign up to receive updates.
  • From Third Parties – We may collect Personal Informationfrom third parties including, business partners, subcontractors, advertisingnetworks, analytics providers, and search information providers, who mayprovide us with Personal Information about you.
  • Through Online Tracking Technologies – We use cookies and similar technologies tocollect Personal Information related to activity on our website.  For additional information regarding our useof these technologies, see the Cookies and Tracking Technologies sectionbelow.

3. How We Use Personal Information

To the extent permitted by applicable law, we use Personal Information:

  • To provide and personalize our Services, such as processing or fulfilling orders and transactions, providing our Services, processing payments, providing customer service, maintaining or servicing accounts, providing financing, verifying customer information, creating and maintaining business records, verifying eligibility, and undertaking or providing similar services.
  • For internal research and development, such as testing and verifying the quality of our Services, improving the quality of our Services, and creating new Services.
  • For marketing, such as sending information about our Services, including using your information to send you messages, notices, newsletters, surveys, promotions, or news about events.
  • For communicating with you, such as responding to your questions and comments.
  • For legal, security, or safety reasons, such as protecting our and our users’ safety, property, or rights; complying with legal requirements; enforcing our terms, conditions, and policies; detecting, preventing, and responding to security incidents; and protecting against malicious, deceptive, fraudulent, or illegal activity.
  • As part of a corporate transaction, such as in connection with the sale of part or all of our assets or business, the acquisition of part or all of another business or another business’ assets, or another corporate transaction, including bankruptcy.

If you are applying for employment with us, we also use Personal Information to process your job application, to verify the information you have provided in your application, conduct interviews, perform background and reference checks, to communicate with you and answer your questions, to confirm your eligibility for employment, and improve our recruiting processes.  We may also save your Personal Information for future employment opportunities with us.

4. How We Disclose Personal Information

We may disclose your Personal Information in the following circumstances:

  • Service Providers – We disclose your Personal Informationwith third party service providers as necessary to enable them to support ourServices or other aspects of our business.
  • Affiliates and Subsidiaries – We may disclose your information to the Eternevafamily of companies for their and our business purposes and for marketingpurposes, including to provide you information about the products or serviceswe think may interest you.
  • Business Partners – We may disclose Personal Informationwith trusted business partners or corporate affiliates.  For example, we may disclose your PersonalInformation with a company whose products or services we think may be ofinterest to you or who we co-sponsor a promotion or service with.  
  • Legal Obligation or Safety Reasons – Wemay disclose Personal Information to a third party when we have a good faithbelief that such disclosure of Personal Information is reasonably necessary to(a) satisfy or comply with any requirement of law, regulation, legal process,or enforceable governmental request, (b) enforce or investigate a potentialviolation of any agreement you have with us, (c) detect, prevent, or otherwiserespond to fraud, security or technical concerns, (d) support auditing andcompliance functions, or (e) protect the rights, property, or safety of Eterneva, its employees and clients, orthe public against harm.
  • Merger or Change of Control – We may disclose Personal Information to thirdparties as necessary if we are involved in a merger, acquisition, or any othertransaction involving a change of control in our business, including but notlimited to, a bankruptcy or similar proceeding. Where legally required, we willgive you prior notice prior to such disclosure.

5. Cookies and Other Tracking Technologies

We and our service providers may use cookies and similar technologies to collect usage and browser information about how you use our website.  We process the information collected through such technologies, which may include or be combined with Personal Information, to help operate certain features of our website, to enhance your experience through personalization, and to help us better understand the features of our website that you and other users are most interested in.

We allow or enable third parties to collect Personal Information in order to provide their interest-based advertising services, and we use Google Ads and other third parties to serve ads for our Services across various websites. To opt-out of this type of advertising by Google, to customize your ad preferences, or to limit Google’s collection or use of your data, visit Google’s Safety Center and Google’s Ad Settings and follow Google’s personalized ad opt-out instructions. Opting out will not affect your use of our Services.

We use analytics services, including Google Analytics, to assist us with analyzing our website traffic. These services utilize cookies and other technologies that collect your Personal Information.  To learn more about how Google uses data, visit Google’s Privacy Policy and Google’s page on “How Google uses data when you use our partners’ websites or apps.” You may download the Google Analytics Opt-out Browser Add-on for each web browser you use, but this does not prevent the use of other analytics tools. To learn more about Google Analytics cookies, visit Google Analytics Cookie Usage on Websites.

Most browsers provide you with the ability to block, delete, or disable cookies, and your mobile device may allow you to disable transmission of unique identifiers and location data. If you choose to reject cookies or block device identifiers, some features of our Services may not be available, or some functionality may be limited or unavailable.  Please review the help pages of your browser or mobile device for assistance with changing your settings. We do not respond to Do Not Track (“DNT”) signals sent to us by your browser at this time.

6. How Long We Keep Your Personal Information

We will retain each category of your Personal Information for as long as necessary to fulfill the purposes described in this Privacy Notice, unless otherwise required by applicable laws. Criteria we will use to determine how long we will retain your Personal Information include whether we need your Personal Information to provide you with our Services you have requested; we continue to have a relationship with you; you have requested information or Services from us; we have a legal right or obligation to continue to retain your Personal Information; we have an obligation to a third party that involves your Personal Information; our retention or recordkeeping policies and obligations dictate that we retain your Personal Information; we have an interest in providing you with Personal Information about our Services; or we have another business purpose for retaining your Personal Information.

7. How We Protect Personal Information

We use commercially reasonable efforts to protect the confidentiality and security of Personal Information. However, despite these efforts to store Personal Information in a secure environment, we cannot guarantee the security of Personal Information during its transmission or its storage on our systems.

8. International Use of our Services

Our website is hosted in the United States. If you are visiting our website from outside of the United States, please note that by providing your Personal Information, it is being transferred to, stored, collected, or processed in the United States, where our servers are located and operated.

9. Children’s Privacy

We do not knowingly collect or solicit any Personal Information from children under the age of 13 without verified written parental consent. In the event that we learn that we have collected Personal Information from a child under the age of 13, we will promptly take steps to delete that information. If you are a parent or legal guardian and think your child has given us their Personal Information, you can email us at [email protected].

10. Links to Third-Party Websites

We are not responsible for the practices employed by any websites or services linked to or from our Services, including the information or content contained within them. We encourage you to investigate and ask questions before disclosing Personal Information to third parties, since any Personal Information disclosed will handled in accordance with the applicable third party’s privacy notice.

11. Notice to California Residents

Under California Civil Code Section 1798.83, individual customers who reside in California and who have an existing business relationship with us may request information about our disclosure of certain categories of Personal Information to third parties for the third parties’ direct marketing purposes, if any. To make such a request, please email us at [email protected]. Please be aware that not all information sharing is covered by these California privacy rights requirements and only information on covered sharing will be included in our response. This request may be made no more than once per calendar year.

12. Your Privacy Rights and How to Exercise Them

Depending on where you live, you may have the following rights with respect to your Personal Information under applicable data protection laws:

  • Access – You may havethe right to know what Personal Information we have collected about you and toaccess such data.
  • Data portability – You may havethe right to receive a copy of your information in a portable and readilyusable format.
  • Deletion – You may havethe right to delete your Personal Information that we have obtained, subject tocertain exceptions.
  • Correction – You may havethe right to correct inaccuracies in your Personal Information.
  • Opt out of certain processing–You may have the right to: (a) opt out of the processing of your PersonalInformation for purposes of targeted advertising, (b) opt out of the sale orsharing of your Personal Information; (c) limit the use of your SensitivePersonal Information (if applicable), and (d) opt out of the processing of yourPersonal Information for profiling in furtherance of decisions that producelegal or similarly significant effect concerning you.

To exercise any of the privacy rights afforded to you under applicable data protection laws, please submit a request to us by calling us at (833) 948-9465 or emailing us at [email protected].To opt out of marketing emails, please follow the instructions included in the applicable email. Please note that, even if you unsubscribe from certain marketed-relating correspondence, we may still need to contact you with important transactional or administrative information, as permitted by law.  Additionally, if you withdraw your consent or object to processing of your Personal Information, or if you choose not to provide certain Personal Information, we may be unable to provide some or all of our services to you.

13. Changes to this Privacy Notice

Please note that we may modify or update this Privacy Notice from time to time, so please review it periodically. We will provide you notice if material changes are made. Unless otherwise indicated, any changes to this Privacy Notice will apply immediately upon posting to our websites.

14. Contact Us

If you have any questions about our practices or this Privacy Notice, please contact us at [email protected] . You may also write to us at 2839 Junction Hwy, Kerrville, TX 78028.